The accountable growth partner for the trades
Booked Friday is a flat-fee marketing agency for roofing companies, window and door installers, HVAC, plumbing, electrical, and other home service pros — high-converting websites, Google Ads, Meta Ads, and AI search visibility, with weekly reporting tied to calls, quotes, and booked estimates.
Get my free audit See pricing ↓Campaign overview — interface demo
Interface demo. Your dashboard shows your verified numbers — qualified calls, cost per lead, and booked estimates by channel — updated weekly.
Who we serve
Homeowners search when something breaks, leaks, or needs replacing — and they call whoever shows up first and looks most credible. Our whole system is built around winning that moment for home service businesses.
Own searches like “roof repair near me” and “roof replacement cost.” Storm-season campaigns, estimate-focused landing pages, and call tracking on every lead.
Get a roofing audit →High-ticket replacement jobs start as quote requests. We build quote funnels, showcase your installs, and capture replacement-intent searches before your competitors do.
Get an installer audit →Emergency furnace and AC searches, seasonal tune-up offers, and maintenance-plan campaigns that smooth out the busy/slow cycle.
Get an HVAC audit →When a pipe bursts, the first credible plumber gets the call. Local search visibility, fast-loading pages, and every call tracked to the job.
Get a plumbing audit →From panel upgrades to EV charger installs — campaigns built around your highest-margin services, not just any call.
Get an electrical audit →Landscaping, solar, cleaning, garage doors, general contracting — if homeowners search for it, we can fill your calendar with it.
Get a free audit →One connected growth system
Websites, paid search and social, and AI search visibility — combined into one measurable system with flat management fees and reporting focused on calls, quotes, and booked jobs.
Contractor website design built to turn visitors into calls, quote requests, and booked estimates — fast, mobile-first, and tracked.
from $2,500 one-timeDiscuss this service →Reach homeowners at the exact moment they search “near me” — disciplined budgets, negative keywords that block tire-kickers, and call tracking.
from $750/monthDiscuss this service →Before-and-after creative, seasonal offers, and neighborhood targeting that keep your crews booked between peak seasons.
from $750/monthDiscuss this service →Bing and Edge reach older, higher-value homeowners — often at a lower cost per click than Google. Most agencies ignore it. We don’t.
from $750/monthDiscuss this service →Homeowners now ask ChatGPT and Google’s AI who to call. We make your business the answer — structured data, reviews, and answer-ready content.
included in auditsDiscuss this service →The free audit tells you which of these will move the needle first — in plain English, within one business day.
Get my free auditProof over promises
Most agencies report the numbers their ad platforms hand them. We hold ourselves to a higher standard — and we’re earning trust the measurable way. Verified case studies will be published here as clients approve them.
Independent call and form tracking installed in your accounts, not ours. If we ever part ways, the data stays with you.
Dashboards tied to qualified calls, booked estimates, and cost per job — the numbers that pay your crews.
Every engagement starts with measurable 90-day targets set before work begins, reported against weekly in plain English.
We sanity-check platform-reported results so you know which campaigns actually made the phone ring.
A disciplined approach
We assess your website, offers, tracking, competitors, and current marketing to find the highest-impact opportunities. Free, delivered within one business day.
You get a focused strategy, measurable targets, transparent scope, and clear pricing before any work begins.
We launch, monitor, and improve the work while sending concise weekly reports on performance and next steps.
Transparent, flat-fee pricing
Flat fees, published openly. No percentage of ad spend — so we never profit from recommending you spend more. Ad budgets are paid directly to Google, Meta, or Microsoft and never touch our invoice.
$2,500 one-time
$4,500 one-time
$7,500+ one-time
Optional care plan: $200/month for hosting management, updates, security monitoring, and small content changes.
$750 /month
$1,500 /month
$2,500 /month
Every engagement starts with measurable 90-day targets agreed before launch — and we report against them weekly. No setup fees. No long-term contracts.
Complimentary marketing audit
A practical assessment of your marketing — delivered within one business day, no obligation, no sales pressure.
Straight answers
The highest-converting sources are Google Ads on emergency and replacement searches, a fast website built around quote requests, a well-managed review profile, and — increasingly — being the business AI assistants recommend. Our free audit shows which of these will move first for your company.
Window and door jobs are high-ticket and research-heavy, so the winning combination is replacement-intent search ads, a website that makes quoting easy, before-and-after proof on social, and strong reviews. We build all four as one system.
Our advertising management starts at $750 per month for one channel, $1,500 for two, and $2,500 for three or more. Website projects start at $2,500 one-time. All fees are flat and published on this page.
A flat-fee agency charges an agreed management price instead of taking a percentage of your advertising spend. Your costs stay predictable, and we have no incentive to recommend higher budgets than you need.
It depends on your trade, your service area, and local competition — emergency plumbing clicks price differently than window replacement clicks. We size a recommended budget during the free audit, before you commit to anything.
Campaigns can produce qualified calls soon after launch, but reliable performance builds over the first 90 days as data accumulates and we optimize against it.
AI assistants recommend businesses they can understand and verify: consistent business information, structured data on your site, answer-style content, and reviews on sources AI trusts. Our AI visibility service builds and tracks exactly that — and the check is included in every free audit.
We specialize in home services — roofing, windows and doors, HVAC, plumbing, electrical, and related trades — and also work with other local businesses that live on calls and bookings. We’re remote-first and work with clients wherever they operate.
A review of your website and conversion path, advertising opportunity across Google, Meta and Microsoft, a local visibility check covering maps, reviews and directories, an AI-search visibility check, a competitor snapshot for your trade, and a prioritized 90-day roadmap.
No. Engagements use an initial 90-day period so results can be judged fairly — after that, everything is month to month.
Concise weekly reports tied to the outcomes we agreed before launch — qualified calls, booked estimates, and cost per job — plus a monthly strategy conversation on paid plans.
We take on a limited number of new clients each month
A free audit shows the strongest opportunities across your website, paid advertising, local visibility, and AI search — delivered within one business day.
Get my free audit